Green Garden CDC

A Place to Grow

  • Branding
  • Design
  • Illustration
  • Iconography

Green Garden Child Development Center connected with Fulkrum to cultivate their future growth through its web presence and more. Our creative direction breathed in a playground of colors, endearing imagery, and friendly iconography. Combining graphics with photography harnessed the warmth of a child’s drawing with the bright faces of growing children. Instructions: Plant the seeds, water them with care, sprinkle on some fertilizer and watch them grow.

An array of mobile phones displaying different pages of Green Garden's website

Fulkrum developed a custom website for Green Garden CDC providing full control of the backend to make fluid changes on the frontend. The theme was designed for ease of use and automation. The back end was built to give a perfect visual representation of what clients see when visiting. Also, custom development ensures that Green Garden can self-manage their menus, staff and location pages.

Screenshots of Green Garden's care locations

Illustration Style

The illustration style represents the diversity of enrolled students and the playfulness of children creating crafts.

An image of a carrot, sprout, and spade in a pile of dirt.
A fun cutout image with a small girl in a construction hat, broccoli, an apple, blueberries, and a chicken with sunflowers behind them.
Fun cutout images of a young girl and two boys.
Two babies
An illustration of a yellow watering can with a blue flower on it watering two small sprouts in a pot.
A photo of various kids smiling.
A fun image of a paper lightbulb surrounded by ABC and 123.
An image of broccoli, an apple, and strawberry in an illustrated basket with a tomato and three blueberries outside the basket.

Iconography

Custom iconography represents simple but clean green visual descriptions of daily activity at the Green Garden CDC.

An assortment of Green Garden's green child-friendly icons

Vehicle Wrap

The vehicle wrap maintains brand consistency by proudly displaying the Green Gardens CDC brand identity.

A wrap for Green Garden Child Development Center on a small work truck